Branding, PR, and the Business of Design

  • Type  Trade and Consumer
  • Location  Seminar Room, Suite 548
  • Time  11:00 a.m. - 2:00 p.m.
  • Venue  Boston Design Center
Branding, PR, and the Business of Design

Join the BDC design and business community for an immersive design double-feature. Receive expert guidance on PR, branding strategy, and the business of design from seasoned consultants, accomplished designers, and CEOs.

11:00 a.m. | Everything you Want to Know about PR and Branding but are Afraid to Ask

Moderator: Chesie Breen | Strategic Communications Consultant, Editor in Chief of ID Boston.


Kristin Giese: Founder, All Moxie | Specializing in public relations, talent management, production, television development and brand creation.

Christina Juarez: President, Christina Juarez & Company | Reputable leader in design and decor luxury business consulting for a consistent roster of upscale clients.

Raymond Schneider: VP, Christina Juarez & Company | Product line developer for high-end residential interior design, striking a delicate balance between creative, business and financial needs of clients.

12:00 p.m. | Break for Lunch

1:00 p.m. | Growing your Design Business: Systems and Tools to Thrive

Moderator: Maury Riad, CEO Fuigo


Peti Lau: Designer | With a signature style coined AristoFreakā„¢, Peti expresses her worldly inspirations with eclectic colors, patterns and textures to create romance and mood.

Robin Henry: Designer | Using bold color, refined furnishings and imaginative detail, Robin’s design portfolio has led her to Nantucket and Hamptons beach houses to New Zealand, Argentina and beyond.

Eric Haydel: Designer | Former president of ASID New England Chapter and blending the rich, colorful culture of his southern roots with the sensibility and sophistication of New England.

Michael Cox: Designer | Founder of foley&cox, catering to a global clientele with a focus on client collaboration, luxurious materials and attention to detail.